Sales forecast and analysis are very important metrics to take into consideration before engaging in important promotion campaigns. We developed a powerful and easy to use Data Visualisation tool, that extracts value from end users consumption data and provide meaningful insights for marketing strategies with sales forecast.
Marketing teams at one of the biggest European telecoms, are now using this tool every day. It offers them better visibility over their content, and thus they save several hours per week because there is no manual work to update and track promotions and sales in excel spreadsheets.
This tool leverages Apache Kafka, Hive and Casandra for the backend, D3.js for the fronted, and Apache Spark for scalable data analysis.